As a bilingual Colombian-American he writes from the point of view of growing up latino in the US, bringing a new perspective to Reggaeton and Latin music in general. With his NYC Hip Hop upbringing, and early career as an EDM producer, he brings a fresh take to Latin Urban music. CEO of NSY BOY he's helping mold the sounds of promising young artists like Janvi, El Chamo NYC, Saanti G, Young RAFF and more.
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